Yesterday, I read this post over at Copyblogger.
I’m new to that blog. I’m certainly NOT its target audience, although I’ve picked up a few tips in the time I’ve hung out there.
Among all the other stuff in today’s post were these questions:
Would you rather enjoy the benefit of higher subscriber numbers in trade for lower overall engagement (such as having 100K subscribers and three comments per post)?
Or do you like attracting your followers the old-fashioned way, satisfied that someone who subscribes has independently chosen [to]?
And this is my reply:
Funny you should ask… I’ve been thinking about this a lot recently. And did a little research.
I had 388 visits to and 783 page views of my blog from 6/29 through 7/5. No more than 10 of those visits were from me, popping by quickly to “check in” while at work. Throughout the week, I had between 11 and 15 people access my blog each day via my Feedburner feed. I had 158 comments during the same 7-day period, so 40.7% of those visits (and 20.2% of page views) “produced” a comment.
Another blog I read daily said she had over 7,000 page views last week. (I’m not sure what she counts as her “week,” but that’s really not the point.) She had 91 comments, so 1.3% of her page views “produced” a comment.
Her blog’s goals seem to be different than mine (and neither are for business, so I know this whole comment is a bit off-topic). And we go about getting readers/hits differently; I have found a number of photography blog carnivals that I participate in each week, for instance, and she is active in a number of “networks” of bloggers and blogs for a few herself.
It’s RARE that I don’t have at least a handful of comments for ALL my posts, regardless of content. I do know that some people leave comments just so I’ll visit them, too, but that’s o.k. Most of us have been there at one point or another.
The really cool thing is that I “pick up” a new regular reader or two virtually every week.
In short, I’ll take “engagement” over “numbers” any day.
I know I’ve touched on this before — or at least someone (I think it was Shannon) mentioned feelings on the issue in a comment. But I’m interested in having a conversation about it.
What is your bloggy philosophy when it comes to things such as quantity vs comments? Do tell! 🙂